Get to know your customers in 2022
Hi Neighbour,
How well do you know your customers? That might seem like a redundant question but let’s dig a little deeper.
Do you know their age? Their income? The values that resonate with them? Where do they live? Do they have a family? How do they like to spend their spare time?
As you answer these questions (and as many others as you can come up with) you’ll start to build clear customer personas that will help you tailor the experience you provide to fit the needs of your customers.
We’ve got a whole series of bite-sized videos on customer personas and customer experience waiting for you over on our website, so if 2022 is the year you take your business to the next level head on over and get started today!
The Team at Digital Boost
Smoke in Mt Wellington
Smoke has been seen coming from the crater of the Auckland maunga Mt Wellington.
Images of the smoke began appearing on social media on Friday afternoon.
Fire and Emergency (Fenz) shift manager Josh Pennefather told the NZ Herald a crew was fighting a fire of about 60 square metres in size.
”It’s spreading up hill … [but] there’s no property at risk at this stage,” Pennefather said.
Poll: Is the increase in disability parking fines fair?
In October, the fine for parking in a designated mobility car park without a permit has jumped from $150 to $750—a 400% increase!
The goal is to keep these spaces open for those who truly need them. Do you think this big increase in the fine is fair? Share your thoughts below.
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89% Yes, it's fair
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10.1% No, it's unreasonable
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0.9% Other - I'll share below
Just dough it
With three basic ingredients and a bit of creativity, you can give old containers new life with Resene testpots.
Find out how to create your own with these easy step by step instructions.
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