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1028 days ago

Get to know your customers in 2022

The Team from Digital Boost

Hi Neighbour,

How well do you know your customers? That might seem like a redundant question but let’s dig a little deeper.

Do you know their age? Their income? The values that resonate with them? Where do they live? Do they have a family? How do they like to spend their spare time?

As you answer these questions (and as many others as you can come up with) you’ll start to build clear customer personas that will help you tailor the experience you provide to fit the needs of your customers.

We’ve got a whole series of bite-sized videos on customer personas and customer experience waiting for you over on our website, so if 2022 is the year you take your business to the next level head on over and get started today!

The Team at Digital Boost
Learn more

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More messages from your neighbours
1 day ago

Riddle Me That: Ready to Test Your Wits?

Riddler from The Neighbourly Riddler

If the prisoner tells a lie, he'll be hanged;
if he tells the truth, he'll be beheaded.
What can he say to save himself?

Do you think you know the answer to our daily riddle? Don't spoil it for your neighbours! Simply 'Like' this post and we'll post the answer in the comments below at 2pm.

Want to stop seeing riddles in your newsfeed?
Head here and hover on the Following button on the top right of the page (and it will show Unfollow) and then click it. If it is giving you the option to Follow, then you've successfully unfollowed the Riddles page.

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28 minutes ago

Floor show

The Team from Resene ColorShop Kapiti

Spruce up your outdoor area for spring soirées in the sun with a simple but stylish rug you can personalise with your own design using your favourite Resene colours.

Find out how to create your own with these easy step by step instructions.

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3 days ago

OCTOBER'S WEATHER IN KĀPITI

Murray from Paraparaumu

This third spring month in Kāpiti was milder and sunnier than average, and for three weeks we also seemed to be heading for a record dry one, but rain here and over most of the country on the last week changed that.

We ended up with 110mm of rain (airport), but this was only 12mm above the historic average for this month that is frequently our wettest. Despite the rain, we had the equivalent of 15.5 sunny days, slightly above average.

Our daily average maximum temperature was 17.8, almost 0.4C above average and 0.7C above last year, and our overall mean temperature was 14.2C, 1.3C above last year, and the warmest in central New Zealand.

November could average around 20C, as it often does, so we can look forward to the possibility of enjoying our first summer month.