'Dunedin, a pretty good Plan D': City's 'quirky' new marketing campaign
Auckland? No. Blenheim? No. Christchurch? Also, no. Instead, a tongue-in-cheek tourism campaign is promoting Dunedin as 'a pretty good Plan D'.
The $150,000 campaign from Enterprise Dunedin, the destination marketing arm of the Dunedin City Council, aims to woo domestic travellers to the city.
But will it work?
Poll: Would you rather: Christmas in summer forever or winter forever?
Just a bit of a fun poll to get you thinking.
If you had to live out your Christmas days, would you prefer it was a summer Christmas or a winter Christmas?
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63.1% Summer
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35.6% Winter
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1.3% Other - I'll share below
We're talking new year resolutions...
Tidying the house before going to bed each night, meditating upon waking or taking the stairs at work.
What’s something quick, or easy, that you started doing that made a major positive change in your life?
Share your summer photos! 📷
Taken some beautiful snaps lately? Whether it's rainbows, sunsets or a beautiful summer's day, we'd love you to share the joy with us.
Share a photo in the comments below
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