Get to know your customers in 2022
Hi Neighbour,
How well do you know your customers? That might seem like a redundant question but let’s dig a little deeper.
Do you know their age? Their income? The values that resonate with them? Where do they live? Do they have a family? How do they like to spend their spare time?
As you answer these questions (and as many others as you can come up with) you’ll start to build clear customer personas that will help you tailor the experience you provide to fit the needs of your customers.
We’ve got a whole series of bite-sized videos on customer personas and customer experience waiting for you over on our website, so if 2022 is the year you take your business to the next level head on over and get started today!
The Team at Digital Boost
Poll: How should Guy Fawkes be celebrated?
While it is a fun occasion, fireworks on Guy Fawkes Night has caused much conflict over the years, upsetting our pets and disrupting the sleep of neighbours.
How should we celebrate Guy Fawkes Night? Vote in our poll and share your thoughts below.
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29.1% With a city-wide public fireworks display
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19.4% Small fireworks displays in each community
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7.6% Keep it as is
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33.1% We shouldn't celebrate it!
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10.5% Anything but fireworks
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0.4% Other - I'll share below
Addictive Eaters Anonymous
I was spiralling out of control
I don't have many memories from my childhood, but the memories I do have relate to food - picnics with bacon and egg pie, my mother’s home cooking, Sunday bread. I was never much of a sweet tooth, but instead I preferred savouries, pastries, breads and the like. I grew up on a farm and food was plentiful and was never restricted and I lived a pretty healthy, active lifestyle.
Once I hit my teenage years, however, I remember starting to get worried about my weight. (I'll just mention here that I don't think I have ever been overweight and I certainly wasn't overweight as a teenager).
Gang presence this weekend
International members of the Mongols MC are expected in Canterbury for an event marking five years since the gang established itself in New Zealand.
What you need to know:
-The gang has three chapters in the South Island. Wainoni-based Ōtautahi East, Ashburton-based Mid-South and SH1, Burnham.
- Police say they will have ‘considerable resource’ in the region during the event from November 7-10.
- Police in Canterbury have planned a major operation around the event - thought to coincide with a national meeting - from November 7 to 10, and have drafted in staff from two other districts to help.
- Mongols members from across the country are expected to meet at the gang’s original South Island headquarters - a fortified property on SH1, Burnham, on the outskirts of Christchurch.
- Canterbury district commander Superintendent Tony Hill says:
“We’re prepared for multiple contingencies. We will be monitoring their behaviour very closely over the period, if they’re not behaving appropriately then we will be taking appropriate action quite swiftly.”
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