Teasers and high-tech signs mooted to help city shops survive
Tourists need more help to find central Christchurch's shops and cafes if they are to splash their cash, a retail expert says.
Chris Wilkinson, managing director of consultancy First Retail, believes the city needs a wayfinding plan given the scattered nature of businesses in central Christchurch.
He's suggested interactive digital signs, teasers about what's nearby, and apps outlining trails for particular shopping and food interests.
What do you think?
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