Poll: Is New World misleading customers with its price labels?

Ripu Bhatia Reporter from Community News

New World has found itself in hot water following claims it is misleading customers with its price labels.

Consumer NZ spokesperson Jessica Wilson said the chain was prominently displaying its “Clubcard price” as the main price, while the regular price was in much smaller font and easier to miss.

Until recently, checkout operators could scan a temporary Clubcard for customers without one, which would allow all shoppers to access the loyalty scheme’s discounts. But that has since been stopped.

A Foodstuffs spokeswoman said it had removed temporary Clubcards from checkout counters after “lots of communication” with customers about the loyalty programme.

The spokeswoman disagreed with Consumer NZ’s claims and said it failed to point out that other retailers offered loyalty programmes.

Do you think New World is misleading customers with its price labels?

Is New World misleading customers with its price labels?

80.9% Yes

80.9% Complete
19.1% No

19.1% Complete

655 votes

More messages from your neighbours

5 days ago

Poll: Do you think NZ should ban social media for youth?

The Team from Neighbourly.co.nz

The Australian Prime Minister has expressed plans to ban social media use for children.

This would make it illegal for under 16-year-olds to have accounts on platforms including TikTok, Instagram, Facebook and X.
Social media platforms would be tasked with ensuring children have no access (under-age children and their parents wouldn’t be penalised for breaching the age limit)
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Do you think NZ should follow suit? Vote in our poll and share your thoughts below.