Get to know your customers in 2022
Hi Neighbour,
How well do you know your customers? That might seem like a redundant question but let’s dig a little deeper.
Do you know their age? Their income? The values that resonate with them? Where do they live? Do they have a family? How do they like to spend their spare time?
As you answer these questions (and as many others as you can come up with) you’ll start to build clear customer personas that will help you tailor the experience you provide to fit the needs of your customers.
We’ve got a whole series of bite-sized videos on customer personas and customer experience waiting for you over on our website, so if 2022 is the year you take your business to the next level head on over and get started today!
The Team at Digital Boost
Ryman awarded for top customer satisfaction
Ryman Healthcare has won the Canstar Blue 2024 award for Most Satisfied Customers in Retirement Villages in what is a first for the company.
The award recognises retirement living communities with the highest customer satisfaction. Ryman topped the rankings, achieving a perfect five-star rating across all categories: Overall Satisfaction, Accommodation, Atmosphere, Facilities, Location, and Value for Money.
Click read more for the full story.
The unintended consequences of unchecked positivity
“Thanks to a strict system of positive reinforcement, the little dog has learned that it’s good to pee outside. Unfortunately it still has no idea that it’s bad to pee inside.”
That’s what you get when you only use the “carrot” - the concept of “actions have consequences” is never learned …
Win $5000 for home décor by choosing your favourite theme!
You could win a $4,000 Décor voucher thanks to the Parnell Business Association to spend in one of the eligible participating décor outlets in Parnell. Plus, you can also win a ‘Resene room makeover’ along with a free Resene colour consultation, a prize valued at $1000.
All you must do to enter and be in with the chance to WIN is:
• Click on the Resene colour theme you love the most
• Select your favourite Parnell décor item within that theme
• Enter the competition by filling out the entry form.
You can vote once for each theme!
This competition runs until 6 October 2024.
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